Starting to Explore the Future Packaging & Branding of Cultivated Products to be Attractive to the New Consumer Market
Time: 8:50 am
day: Day One
- Selecting the appropriate expertise to support the creation of a focused branding strategy.
- Looking at the importance of conducting market research to apply this to early-stage decisions in packaging designs.
- Examining the right language to use to communicate the purpose and benefits of your product to the consumer.